Cibermedios nativos españoles: explorando modelos de rentabilidad
Online media are undergoing a pro¬cess of change in both production and distribution systems, in the role of au¬diences, in journalistic practices and in business models. In the case of online media which exclusively operate in the web, with no print of broadcast matrix, economic viability is even m...
| Autores: | , |
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| Tipo de recurso: | artículo |
| Fecha de publicación: | 2012 |
| País: | España |
| Institución: | Universidad Miguel Hernández de Elche |
| Repositorio: | REDIUMH. Depósito Digital de la UMH |
| OAI Identifier: | oai:dspace.umh.es:11000/4550 |
| Acceso en línea: | http://hdl.handle.net/11000/4550 |
| Access Level: | acceso abierto |
| Palabra clave: | online journalism native online media business model internet news 070 - Periódicos. Prensa. Periodismo. Ciencias de la información |
| Sumario: | Online media are undergoing a pro¬cess of change in both production and distribution systems, in the role of au¬diences, in journalistic practices and in business models. In the case of online media which exclusively operate in the web, with no print of broadcast matrix, economic viability is even more compli-cated. This paper analyses the business models of three native online media in Spain: Bottup, Periodismohumano and Somos Malasaña. The conclusions out¬line their strengths and weaknesses, as well as the difficulties for the success of these online initiatives. |
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