Digital news consumption and copyright intervention: evidence from Spain before and after the 2015 'Link tax'
We analyze patterns of digital news consumption before and after a 'link tax' was introduced in Spain. This new legislation imposed a copyright fee for showing snippets of content created by newspapers and resulted in the shutdown of Google News Spain. The Spanish copyright law is a preced...
| Autores: | , , |
|---|---|
| Tipo de documento: | artigo |
| Estado: | Versão publicada |
| Data de publicação: | 2017 |
| País: | España |
| Recursos: | Universitat Oberta de Catalunya (UOC) |
| Repositório: | O2, repositorio institucional de la UOC |
| OAI Identifier: | oai:openaccess.uoc.edu:10609/93078 |
| Acesso em linha: | https://hdl.handle.net/10609/93078 |
| Access Level: | Acceso aberto |
| Palavra-chave: | online news media audience fragmentation social media regulation audience networks noticias en línea audiencia de medios fragmentación medios de comunicación social regulación audiencia redes notícies en línia públic audiovisual fragmentació mitjans de comunicació social regulació públic xarxes Broadcasting Comunicació audiovisual Comunicación audiovisual |
| Resumo: | We analyze patterns of digital news consumption before and after a 'link tax' was introduced in Spain. This new legislation imposed a copyright fee for showing snippets of content created by newspapers and resulted in the shutdown of Google News Spain. The Spanish copyright law is a precedent to the Copyright Directive currently submitted to the European Parliament, which is planning to impose a similar 'link tax'. We offer empirical evidence that can help evaluate the impact of that sort of intervention. We analyze data tracking news consumption behavior to assess changes in audience reach and audience fragmentation. We show that the law has no discernible impact on reach, but we identify an increase in the fragmentation of news consumption. |
|---|