Selection of incentives for a business strategy based on crop diversification

Aim of study: This study proposes a crop diversification innovative business model based on stakeholder preferences towards different incentive alternatives. Area of study: South-East Spain. Material and methods: Citrus intercropping practices in South-East Spain has been used as case study. Stakeho...

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Detalles Bibliográficos
Autores: Martínez-García, Victor, Zabala, José A., Albaladejo-García, José A., López-Becerra, Erasmo, Sánchez-Navarro, Virginia, Sanchez-Navarro, Jorge L., Boix-Fayos, Carolina, Martínez-Paz, José M., Alcon, Francisco
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2024
País:España
Institución:Consejo Superior de Investigaciones Científicas (CSIC)
Repositorio:DIGITAL.CSIC. Repositorio Institucional del CSIC
OAI Identifier:oai:digital.csic.es:10261/389637
Acceso en línea:http://hdl.handle.net/10261/389637
https://api.elsevier.com/content/abstract/scopus_id/85213021412
Access Level:acceso abierto
Palabra clave:AHP
Business model canvas
Crop diversification
Intercropping
Mediterranean agroecosystem
Descripción
Sumario:Aim of study: This study proposes a crop diversification innovative business model based on stakeholder preferences towards different incentive alternatives. Area of study: South-East Spain. Material and methods: Citrus intercropping practices in South-East Spain has been used as case study. Stakeholders’ preferences for crop diversification incentives were investigated by using a multicriteria approach, and those results were integrated into the development of a business model canvas. Main results: Including crop diversification practices as environmental practices within the operational programmes of producer organizations is seen the most preferred incentive over which the business model canvas is developed. Research highlights: The establishment of business opportunities for crop diversification practices would facilitate the overcoming of adoption barriers along the agrifood value chain and would promote health and sustainable food systems