How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities

Purpose This paper aims to investigate whether and under what conditions open innovation (OI) drives innovation performance (IP) in the financial sector. To this end, the paper first analyzes in-depth the indirect effect of overcoming two attitudinal mediators, namely, not-invented-here syndrome (NI...

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Autores: Roldán Bravo, María Isabel, Ruiz Moreno, Antonia, García García, Alejandro, Huertas-Valdivia, Irene
Tipo de recurso: artículo
Estado:Versión aceptada para publicación
Fecha de publicación:2022
País:España
Institución:Universidad de Jaén
Repositorio:RUJA. Repositorio Institucional de la Producción Científica de la Universidad de Jaén
OAI Identifier:oai:ruja.ujaen.es:10953/3738
Acceso en línea:https://hdl.handle.net/10953/3738
Access Level:acceso abierto
Palabra clave:Innovation performance
Open innovation
Financial sector
Not-invented-here syndrome,
Not-sold-here syndrome
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repository_id_str
spelling How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilitiesRoldán Bravo, María IsabelRuiz Moreno, AntoniaGarcía García, AlejandroHuertas-Valdivia, IreneInnovation performanceOpen innovationFinancial sectorNot-invented-here syndrome,Not-sold-here syndromePurpose This paper aims to investigate whether and under what conditions open innovation (OI) drives innovation performance (IP) in the financial sector. To this end, the paper first analyzes in-depth the indirect effect of overcoming two attitudinal mediators, namely, not-invented-here syndrome (NIHS) and not-sold-here syndrome (NSHS). It then uses dynamic capabilities theory to hypothesize that the indirect effects are moderated by absorptive and desorptive capabilities, respectively. Design/methodology/approach The authors perform an empirical study of major Spanish financial entities. Data are collected from 288 questionnaires from employees at branches of 13 bank entities. Regression analysis tests the mediating role of overcoming syndromes and the moderated-mediating role of dynamic capabilities in the OI–IP relationship. Findings Results confirm the indirect effect of overcoming NIHS on the relationship between outside-in OI and IP, and the indirect effect of overcoming NSHS on the relationship between inside-out OI and IP. Further, absorptive capacity moderates the indirect effect between outside-in OI practices and IP by overcoming NIHS, and desorptive capacity moderates the indirect effect between inside-out OI practices and IP by overcoming NSHS. Originality/value This paper advances knowledge by explaining discrepancies in the sign of the OI–IP relationship. By introducing comprehensive absorptive and desorptive capacity models to explain OI, it advocates an integrative framework to understand OI activities and their outcomes. Managers should develop these capacities using human talent training and cultural values development to mitigate NIHS and NSHS and optimize firms’ OI efforts and the improved IP benefits derived from them.This research was supported by the European Regional Development Fund (European Union), the Government of Spain (Research Project ECO 2013-47027-P and ECO 2017-84138-P), and the Regional Governmentof Andalusia (Research Project B-SEJ-059-UGR18).Emerald Publishing Limited202520252022info:eu-repo/semantics/articleinfo:eu-repo/semantics/acceptedVersionapplication/pdfhttps://hdl.handle.net/10953/3738reponame:RUJA. Repositorio Institucional de la Producción Científica de la Universidad de Jaéninstname:Universidad de JaénInglésJournal of Business & Industrial Marketing, Vol. 37 No. 2, pp. 366-384.info:eu-repo/semantics/openAccessoai:ruja.ujaen.es:10953/37382026-06-24T12:41:07Z
dc.title.none.fl_str_mv How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
title How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
spellingShingle How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
Roldán Bravo, María Isabel
Innovation performance
Open innovation
Financial sector
Not-invented-here syndrome,
Not-sold-here syndrome
title_short How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
title_full How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
title_fullStr How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
title_full_unstemmed How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
title_sort How open innovation practices drive innovation performance: moderated-mediation in the interplay between overcoming syndromes and capabilities
dc.creator.none.fl_str_mv Roldán Bravo, María Isabel
Ruiz Moreno, Antonia
García García, Alejandro
Huertas-Valdivia, Irene
author Roldán Bravo, María Isabel
author_facet Roldán Bravo, María Isabel
Ruiz Moreno, Antonia
García García, Alejandro
Huertas-Valdivia, Irene
author_role author
author2 Ruiz Moreno, Antonia
García García, Alejandro
Huertas-Valdivia, Irene
author2_role author
author
author
dc.subject.none.fl_str_mv Innovation performance
Open innovation
Financial sector
Not-invented-here syndrome,
Not-sold-here syndrome
topic Innovation performance
Open innovation
Financial sector
Not-invented-here syndrome,
Not-sold-here syndrome
description Purpose This paper aims to investigate whether and under what conditions open innovation (OI) drives innovation performance (IP) in the financial sector. To this end, the paper first analyzes in-depth the indirect effect of overcoming two attitudinal mediators, namely, not-invented-here syndrome (NIHS) and not-sold-here syndrome (NSHS). It then uses dynamic capabilities theory to hypothesize that the indirect effects are moderated by absorptive and desorptive capabilities, respectively. Design/methodology/approach The authors perform an empirical study of major Spanish financial entities. Data are collected from 288 questionnaires from employees at branches of 13 bank entities. Regression analysis tests the mediating role of overcoming syndromes and the moderated-mediating role of dynamic capabilities in the OI–IP relationship. Findings Results confirm the indirect effect of overcoming NIHS on the relationship between outside-in OI and IP, and the indirect effect of overcoming NSHS on the relationship between inside-out OI and IP. Further, absorptive capacity moderates the indirect effect between outside-in OI practices and IP by overcoming NIHS, and desorptive capacity moderates the indirect effect between inside-out OI practices and IP by overcoming NSHS. Originality/value This paper advances knowledge by explaining discrepancies in the sign of the OI–IP relationship. By introducing comprehensive absorptive and desorptive capacity models to explain OI, it advocates an integrative framework to understand OI activities and their outcomes. Managers should develop these capacities using human talent training and cultural values development to mitigate NIHS and NSHS and optimize firms’ OI efforts and the improved IP benefits derived from them.
publishDate 2022
dc.date.none.fl_str_mv 2022
2025
2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/acceptedVersion
format article
status_str acceptedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/10953/3738
url https://hdl.handle.net/10953/3738
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv Journal of Business & Industrial Marketing, Vol. 37 No. 2, pp. 366-384.
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Emerald Publishing Limited
publisher.none.fl_str_mv Emerald Publishing Limited
dc.source.none.fl_str_mv reponame:RUJA. Repositorio Institucional de la Producción Científica de la Universidad de Jaén
instname:Universidad de Jaén
instname_str Universidad de Jaén
reponame_str RUJA. Repositorio Institucional de la Producción Científica de la Universidad de Jaén
collection RUJA. Repositorio Institucional de la Producción Científica de la Universidad de Jaén
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,812429

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