Are the spin doctors a figure of priority interest for public relations?

This research has a twofold goal: on the one hand, it describes, from a theoretical point of view, the importance of the figure and role of the spin doctors, also known as communication political advisers, from the perspective of public relations; and by another, the article analyses quantitatively...

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Detalles Bibliográficos
Autor: Vilajoana Alejandre, Sandra
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2019
País:España
Institución:Universitat Ramon Llull (URL)
Repositorio:DAU Arxiu Digital de la Universitat Ramon Llull
OAI Identifier:oai:dau.url.edu:20.500.14342/632
Acceso en línea:http://hdl.handle.net/20.500.14342/632
http://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.05
Access Level:acceso abierto
Palabra clave:Espanya
Comunicació en la política
Estrategs polítics
Publicitat política
Relacions públiques
32
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network_acronym_str ES
network_name_str España
repository_id_str
spelling Are the spin doctors a figure of priority interest for public relations?Vilajoana Alejandre, SandraEspanyaComunicació en la políticaEstrategs políticsPublicitat políticaRelacions públiques32This research has a twofold goal: on the one hand, it describes, from a theoretical point of view, the importance of the figure and role of the spin doctors, also known as communication political advisers, from the perspective of public relations; and by another, the article analyses quantitatively and qualitatively, the presence and treatment of the figure of the spin doctor in the main academic journals included in the Journal Citation Reports in the fields of communication, public relations and political communication from de point of view of public relations discipline. The results of the research confirm the notable influence of public relations in the origin, definition and professional activity of spin doctors. By contrast, this study shows the low presence of the spin doctor concept in the academic literature, although the articles analysed confirm the importance of this figure from the point of view of public relations.Universidad de Sevilla. Facultad de comunicaciónUniversitat Ramon Llull. Facultat de Comunicació i Relacions Internacionals BlanquernaAira, Toni20212023202120232019info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersion11 p.application/pdfhttp://hdl.handle.net/20.500.14342/632http://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.05RECERCAT (Dipòsit de la Recerca de Catalunya)reponame:DAU Arxiu Digital de la Universitat Ramon Llullinstname:Universitat Ramon Llull (URL)InglésIROCAMM - International Review Of Communication And Marketing Mix, Vol. 2, núm. 1, 2019Attribution-NonCommercial-ShareAlike 4.0 International© Universidad de Sevillahttp://creativecommons.org/licenses/by-nc-sa/4.0/info:eu-repo/semantics/openAccessoai:dau.url.edu:20.500.14342/6322026-06-21T06:40:37Z
dc.title.none.fl_str_mv Are the spin doctors a figure of priority interest for public relations?
title Are the spin doctors a figure of priority interest for public relations?
spellingShingle Are the spin doctors a figure of priority interest for public relations?
Vilajoana Alejandre, Sandra
Espanya
Comunicació en la política
Estrategs polítics
Publicitat política
Relacions públiques
32
title_short Are the spin doctors a figure of priority interest for public relations?
title_full Are the spin doctors a figure of priority interest for public relations?
title_fullStr Are the spin doctors a figure of priority interest for public relations?
title_full_unstemmed Are the spin doctors a figure of priority interest for public relations?
title_sort Are the spin doctors a figure of priority interest for public relations?
dc.creator.none.fl_str_mv Vilajoana Alejandre, Sandra
author Vilajoana Alejandre, Sandra
author_facet Vilajoana Alejandre, Sandra
author_role author
dc.contributor.none.fl_str_mv Universitat Ramon Llull. Facultat de Comunicació i Relacions Internacionals Blanquerna
Aira, Toni
dc.subject.none.fl_str_mv Espanya
Comunicació en la política
Estrategs polítics
Publicitat política
Relacions públiques
32
topic Espanya
Comunicació en la política
Estrategs polítics
Publicitat política
Relacions públiques
32
description This research has a twofold goal: on the one hand, it describes, from a theoretical point of view, the importance of the figure and role of the spin doctors, also known as communication political advisers, from the perspective of public relations; and by another, the article analyses quantitatively and qualitatively, the presence and treatment of the figure of the spin doctor in the main academic journals included in the Journal Citation Reports in the fields of communication, public relations and political communication from de point of view of public relations discipline. The results of the research confirm the notable influence of public relations in the origin, definition and professional activity of spin doctors. By contrast, this study shows the low presence of the spin doctor concept in the academic literature, although the articles analysed confirm the importance of this figure from the point of view of public relations.
publishDate 2019
dc.date.none.fl_str_mv 2019
2021
2021
2023
2023
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv http://hdl.handle.net/20.500.14342/632
http://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.05
url http://hdl.handle.net/20.500.14342/632
http://dx.doi.org/10.12795/IROCAMM.2019.v02.i01.05
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv IROCAMM - International Review Of Communication And Marketing Mix, Vol. 2, núm. 1, 2019
dc.rights.none.fl_str_mv Attribution-NonCommercial-ShareAlike 4.0 International
© Universidad de Sevilla
http://creativecommons.org/licenses/by-nc-sa/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Attribution-NonCommercial-ShareAlike 4.0 International
© Universidad de Sevilla
http://creativecommons.org/licenses/by-nc-sa/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv 11 p.
application/pdf
dc.publisher.none.fl_str_mv Universidad de Sevilla. Facultad de comunicación
publisher.none.fl_str_mv Universidad de Sevilla. Facultad de comunicación
dc.source.none.fl_str_mv RECERCAT (Dipòsit de la Recerca de Catalunya)
reponame:DAU Arxiu Digital de la Universitat Ramon Llull
instname:Universitat Ramon Llull (URL)
instname_str Universitat Ramon Llull (URL)
reponame_str DAU Arxiu Digital de la Universitat Ramon Llull
collection DAU Arxiu Digital de la Universitat Ramon Llull
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,301629

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