El impacto de las nuevas tecnologías en los destinos turísticos de montaña: el Valle de Camprodon como estudio de caso
The tourist image is a social construction (a combination of visual, tactile and olfactory sensations associated to a location) with a high influence in the selection of the destination and on the satisfaction levels of tourists. The present article intents to analyse the relations of causality, com...
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2017 |
| País: | España |
| Institución: | Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya) |
| Repositorio: | Recercat. Dipósit de la Recerca de Catalunya |
| OAI Identifier: | oai:recercat.cat:10256/18562 |
| Acceso en línea: | http://hdl.handle.net/10256/18562 |
| Access Level: | acceso abierto |
| Palabra clave: | Turisme de muntanya -- Catalunya -- Camprodón Mountains -- Recreational use -- Catalonia -- Camprodón Publicitat -- Màrqueting Advertising -- Marketing |
| Sumario: | The tourist image is a social construction (a combination of visual, tactile and olfactory sensations associated to a location) with a high influence in the selection of the destination and on the satisfaction levels of tourists. The present article intents to analyse the relations of causality, complementarity or opposition between the emitted and perceived image through digital communication channels, specifically the emitted image in the official administrations of tourist promotion websites and the perceived image by the visitor that shows in the social network flickr |
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