Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain
Digital news publishers strive to balance revenue streams in their business models: as standard advertising declines, alternatives for sustaining digital journalism arise in the forms of sponsored content, user donations and payments—one-off purchases, subscriptions or memberships, public or private...
| Autores: | , , , |
|---|---|
| Tipo de recurso: | artículo |
| Fecha de publicación: | 2021 |
| País: | España |
| Institución: | Universidad de Navarra |
| Repositorio: | Dadun. Depósito Académico Digital de la Universidad de Navarra |
| Idioma: | inglés |
| OAI Identifier: | oai:dadun.unav.edu:10171/62785 |
| Acceso en línea: | https://hdl.handle.net/10171/62785 |
| Access Level: | acceso abierto |
| Palabra clave: | Media economics Digital economy Revenue streams Digital-native media News websites Digital publishing News organizations Paywall Crowdfunding |
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Funding sustainable online news: sources of revenue in digital-native and traditional media in SpainVara-Miguel, A. (Alfonso)|||/items/10a5375a-7f69-495a-96e6-d0d6aca94c44Sánchez-Blanco, C. (Cristina)|||/items/b0b6595b-d20e-4cf1-9859-fef1fe67d9c5Sádaba-Chalezquer, C. (Charo)|||/items/bf4c1358-3e1d-4008-9295-27a55bc2ac80Negredo-Bruna, S. (Samuel)|||/items/eafc72b3-5d87-4986-b6ec-a6d19b48ce72Media economicsDigital economyRevenue streamsDigital-native mediaNews websitesDigital publishingNews organizationsPaywallCrowdfundingDigital news publishers strive to balance revenue streams in their business models: as standard advertising declines, alternatives for sustaining digital journalism arise in the forms of sponsored content, user donations and payments—one-off purchases, subscriptions or memberships, public or private grants, electronic commerce, events and consulting. An exhaustive study found 2874 active online news publications in Spain, and it observed the adoption of such models in early 2021. Advertising remains the most popular source of income for digital news operations (85.8%) and most sites rely on just one or two revenue streams (74.5%). We compare the cases in our census by their origin (digital-native or non-native), geography (local/regional or national/global) and topic scope (generalist or specialized). We find that traditional, national and specialized online media have a broader and more innovative revenue mix than digital-native, regional or local and general-interest news outlets. The comprehensiveness of this pioneering study sheds light for the first time on the risk that the lack of diversification and innovation in funding sources may imperil the financial sustainability of some online news operations in Spain, mostly those with a smaller scope and no backing from a traditional business, according to the results we present hereCogitatioDadun. Depósito Académico Digital Universidad de Navarra20222022-01-2120212021-10-1420212021-10-14journal articlehttp://purl.org/coar/resource_type/c_6501info:eu-repo/semantics/articleapplication/pdfhttps://hdl.handle.net/10171/62785reponame:Dadun. Depósito Académico Digital de la Universidad de Navarrainstname:Universidad de NavarraInglésengopen accesshttp://purl.org/coar/access_right/c_abf2info:eu-repo/semantics/openAccessoai:dadun.unav.edu:10171/627852026-06-21T12:47:57Z |
| dc.title.none.fl_str_mv |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| title |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| spellingShingle |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain Vara-Miguel, A. (Alfonso)|||/items/10a5375a-7f69-495a-96e6-d0d6aca94c44 Media economics Digital economy Revenue streams Digital-native media News websites Digital publishing News organizations Paywall Crowdfunding |
| title_short |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| title_full |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| title_fullStr |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| title_full_unstemmed |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| title_sort |
Funding sustainable online news: sources of revenue in digital-native and traditional media in Spain |
| dc.creator.none.fl_str_mv |
Vara-Miguel, A. (Alfonso)|||/items/10a5375a-7f69-495a-96e6-d0d6aca94c44 Sánchez-Blanco, C. (Cristina)|||/items/b0b6595b-d20e-4cf1-9859-fef1fe67d9c5 Sádaba-Chalezquer, C. (Charo)|||/items/bf4c1358-3e1d-4008-9295-27a55bc2ac80 Negredo-Bruna, S. (Samuel)|||/items/eafc72b3-5d87-4986-b6ec-a6d19b48ce72 |
| author |
Vara-Miguel, A. (Alfonso)|||/items/10a5375a-7f69-495a-96e6-d0d6aca94c44 |
| author_facet |
Vara-Miguel, A. (Alfonso)|||/items/10a5375a-7f69-495a-96e6-d0d6aca94c44 Sánchez-Blanco, C. (Cristina)|||/items/b0b6595b-d20e-4cf1-9859-fef1fe67d9c5 Sádaba-Chalezquer, C. (Charo)|||/items/bf4c1358-3e1d-4008-9295-27a55bc2ac80 Negredo-Bruna, S. (Samuel)|||/items/eafc72b3-5d87-4986-b6ec-a6d19b48ce72 |
| author_role |
author |
| author2 |
Sánchez-Blanco, C. (Cristina)|||/items/b0b6595b-d20e-4cf1-9859-fef1fe67d9c5 Sádaba-Chalezquer, C. (Charo)|||/items/bf4c1358-3e1d-4008-9295-27a55bc2ac80 Negredo-Bruna, S. (Samuel)|||/items/eafc72b3-5d87-4986-b6ec-a6d19b48ce72 |
| author2_role |
author author author |
| dc.contributor.none.fl_str_mv |
Dadun. Depósito Académico Digital Universidad de Navarra |
| dc.subject.none.fl_str_mv |
Media economics Digital economy Revenue streams Digital-native media News websites Digital publishing News organizations Paywall Crowdfunding |
| topic |
Media economics Digital economy Revenue streams Digital-native media News websites Digital publishing News organizations Paywall Crowdfunding |
| description |
Digital news publishers strive to balance revenue streams in their business models: as standard advertising declines, alternatives for sustaining digital journalism arise in the forms of sponsored content, user donations and payments—one-off purchases, subscriptions or memberships, public or private grants, electronic commerce, events and consulting. An exhaustive study found 2874 active online news publications in Spain, and it observed the adoption of such models in early 2021. Advertising remains the most popular source of income for digital news operations (85.8%) and most sites rely on just one or two revenue streams (74.5%). We compare the cases in our census by their origin (digital-native or non-native), geography (local/regional or national/global) and topic scope (generalist or specialized). We find that traditional, national and specialized online media have a broader and more innovative revenue mix than digital-native, regional or local and general-interest news outlets. The comprehensiveness of this pioneering study sheds light for the first time on the risk that the lack of diversification and innovation in funding sources may imperil the financial sustainability of some online news operations in Spain, mostly those with a smaller scope and no backing from a traditional business, according to the results we present here |
| publishDate |
2021 |
| dc.date.none.fl_str_mv |
2021 2021-10-14 2021 2021-10-14 2022 2022-01-21 |
| dc.type.none.fl_str_mv |
journal article http://purl.org/coar/resource_type/c_6501 |
| dc.type.openaire.fl_str_mv |
info:eu-repo/semantics/article |
| format |
article |
| dc.identifier.none.fl_str_mv |
https://hdl.handle.net/10171/62785 |
| url |
https://hdl.handle.net/10171/62785 |
| dc.language.none.fl_str_mv |
Inglés eng |
| language_invalid_str_mv |
Inglés |
| language |
eng |
| dc.rights.none.fl_str_mv |
open access http://purl.org/coar/access_right/c_abf2 |
| dc.rights.openaire.fl_str_mv |
info:eu-repo/semantics/openAccess |
| rights_invalid_str_mv |
open access http://purl.org/coar/access_right/c_abf2 |
| eu_rights_str_mv |
openAccess |
| dc.format.none.fl_str_mv |
application/pdf |
| dc.publisher.none.fl_str_mv |
Cogitatio |
| publisher.none.fl_str_mv |
Cogitatio |
| dc.source.none.fl_str_mv |
reponame:Dadun. Depósito Académico Digital de la Universidad de Navarra instname:Universidad de Navarra |
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Universidad de Navarra |
| reponame_str |
Dadun. Depósito Académico Digital de la Universidad de Navarra |
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Dadun. Depósito Académico Digital de la Universidad de Navarra |
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1869406435473883136 |
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15,300719 |