Literary urban landscape in a sustainable tourism context

This paper emphasises the attraction power of the literary landscape and how it can help destinations to respond to challenges posed by over-tourism. To illustrate that, we focus on Barcelona's case, carrying out a comparison between the promoted points of interest by Barcelona's DMO (Dest...

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Detalles Bibliográficos
Autores: Arcos Pumarola, Jordi, Osácar, Eugeni, Llonch Molina, Nayra
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2018
País:España
Institución:Universitat de Lleida (UdL)
Repositorio:Repositori Obert UdL
OAI Identifier:oai:repositori.udl.cat:10459.1/65592
Acceso en línea:https://doi.org/10.5719/hgeo.2018.122.3
http://hdl.handle.net/10459.1/65592
Access Level:acceso abierto
Palabra clave:Barcelona
Cultural landscape
Destination marketing
Literary tourism
Descripción
Sumario:This paper emphasises the attraction power of the literary landscape and how it can help destinations to respond to challenges posed by over-tourism. To illustrate that, we focus on Barcelona's case, carrying out a comparison between the promoted points of interest by Barcelona's DMO (Destination Management Organization) and the city's image built by the writer Juan Marsé, one of the most renowned Catalan writers in the Spanish language of the th20 century. Results show that the literary landscape is vital to showcase less visited city areas. In conclusion, we highlight the need to use literary heritage to broad destinations' image beyond mainstream topics, with the aim of improving the sociocultural sustainability of destinations.