Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26

The electoral debates on television are consistent with previously agreed conditions, within the legal canons established by the LOREG. However, in the current communicative environment, there exists a parallel debate on the second screen which is not subjected to any control. This paper analyzes th...

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Detalles Bibliográficos
Autores: Galletero Campos, Belén, López Cepeda, Ana María, Martínez Rodrigo, Arturo
Tipo de recurso: artículo
Fecha de publicación:2020
País:España
Institución:Universidad Camilo José Cela (UCJC)
Repositorio:RUIdeRA. Repositorio Institucional de la UCLM
OAI Identifier:oai:ruidera.uclm.es:10578/44850
Acceso en línea:https://hdl.handle.net/10578/44850
Access Level:acceso abierto
Palabra clave:Centralidad
Centrality
Comunidades autónomas
Debates electorales
Electoral debates
Regions
Television
Twitter
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spelling Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26Estudio comparativo de la centralidad y uso de Twitter de las televisiones autonómicas en los debates electorales del 26 MGalletero Campos, BelénLópez Cepeda, Ana MaríaMartínez Rodrigo, ArturoCentralidadCentralityComunidades autónomasDebates electoralesElectoral debatesRegionsTelevisionTwitterThe electoral debates on television are consistent with previously agreed conditions, within the legal canons established by the LOREG. However, in the current communicative environment, there exists a parallel debate on the second screen which is not subjected to any control. This paper analyzes the conversation generated on Twitter during eight debates, broadcasted by the regional television corporations during the campaign of May 26, 2019. Methodology: Using the hashtag provided for each TV entity, an analysis of the main nodes interaction and the activity of the official Twitter profiles of televisions during the meetings has been performed. Results and conclusions: The results indicate that only in some cases televisions manage to be relevant in the parallel debate on Twitter and that they hardly use the potential of the social network to generate conversation. On the other hand, equity from TV corporations is subjected to their own deontology, when they mention to different political parties on Twitter.Los debates electorales televisivos se ajustan a unas condiciones previamente pactadas, dentro de los cánones legales establecidos por la LOREG. Sin embargo, en el actual entorno comunicativo se produce un debate paralelo en la segunda pantalla sujeto a menor control. En este trabajo se analiza la conversación generada en Twitter durante ocho debates emitidos por las televisiones autonómicas durante la campaña del 26 de mayo de 2019. Metodología: Mediante el hashtag proporcionado para cada uno de ellos, se ha realizado un análisis de los principales núcleos de interacción y de la actividad de los perfiles oficiales de las televisiones durante los encuentros. Resultados y conclusiones: Los resultados indican que sólo en algunos casos las televisiones logran ser relevantes en el debate paralelo en Twitter y que apenas utilizan el potencial de la red social para generar conversación. Por otro lado, la equidad a la hora de mencionar a partidos políticos y candidatos queda supeditada a la propia deontología de cada ente.Universidad Complutense de Madrid202520252020info:eu-repo/semantics/articleapplication/pdfapplication/pdfhttps://hdl.handle.net/10578/44850reponame:RUIdeRA. Repositorio Institucional de la UCLMinstname:Universidad Camilo José Cela (UCJC)Inglésinfo:eu-repo/semantics/openAccessoai:ruidera.uclm.es:10578/448502026-05-27T07:36:41Z
dc.title.none.fl_str_mv Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
Estudio comparativo de la centralidad y uso de Twitter de las televisiones autonómicas en los debates electorales del 26 M
title Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
spellingShingle Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
Galletero Campos, Belén
Centralidad
Centrality
Comunidades autónomas
Debates electorales
Electoral debates
Regions
Television
Twitter
title_short Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
title_full Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
title_fullStr Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
title_full_unstemmed Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
title_sort Comparative study of the centrality and use of Twitter of regional televisions in the electoral debates of M-26
dc.creator.none.fl_str_mv Galletero Campos, Belén
López Cepeda, Ana María
Martínez Rodrigo, Arturo
author Galletero Campos, Belén
author_facet Galletero Campos, Belén
López Cepeda, Ana María
Martínez Rodrigo, Arturo
author_role author
author2 López Cepeda, Ana María
Martínez Rodrigo, Arturo
author2_role author
author
dc.subject.none.fl_str_mv Centralidad
Centrality
Comunidades autónomas
Debates electorales
Electoral debates
Regions
Television
Twitter
topic Centralidad
Centrality
Comunidades autónomas
Debates electorales
Electoral debates
Regions
Television
Twitter
description The electoral debates on television are consistent with previously agreed conditions, within the legal canons established by the LOREG. However, in the current communicative environment, there exists a parallel debate on the second screen which is not subjected to any control. This paper analyzes the conversation generated on Twitter during eight debates, broadcasted by the regional television corporations during the campaign of May 26, 2019. Methodology: Using the hashtag provided for each TV entity, an analysis of the main nodes interaction and the activity of the official Twitter profiles of televisions during the meetings has been performed. Results and conclusions: The results indicate that only in some cases televisions manage to be relevant in the parallel debate on Twitter and that they hardly use the potential of the social network to generate conversation. On the other hand, equity from TV corporations is subjected to their own deontology, when they mention to different political parties on Twitter.
publishDate 2020
dc.date.none.fl_str_mv 2020
2025
2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
format article
dc.identifier.none.fl_str_mv https://hdl.handle.net/10578/44850
url https://hdl.handle.net/10578/44850
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Universidad Complutense de Madrid
publisher.none.fl_str_mv Universidad Complutense de Madrid
dc.source.none.fl_str_mv reponame:RUIdeRA. Repositorio Institucional de la UCLM
instname:Universidad Camilo José Cela (UCJC)
instname_str Universidad Camilo José Cela (UCJC)
reponame_str RUIdeRA. Repositorio Institucional de la UCLM
collection RUIdeRA. Repositorio Institucional de la UCLM
repository.name.fl_str_mv
repository.mail.fl_str_mv
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score 15,81155

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