A Contrastive Study of English and Spanish Campaigns against Domestic Violence

In recent times, domestic violence has become an important cause of concern in different countries and many campaigns against domestic violence have been launched in order to try to fight against it and to increase public awareness. In the area of Linguistics, some studies have dealt with the study...

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Detalles Bibliográficos
Autor: Morales de la Prida, Rocio
Tipo de recurso: tesis de maestría
Fecha de publicación:2013
País:España
Institución:Universidad Complutense de Madrid (UCM)
Repositorio:Docta Complutense
Idioma:inglés
OAI Identifier:oai:docta.ucm.es:20.500.14352/36328
Acceso en línea:https://hdl.handle.net/20.500.14352/36328
Access Level:acceso abierto
Palabra clave:81
811.111
Domestic violence
Metaphor
Multimodality
Discourse analysis
Intertextuality
Filología inglesa
Semiótica
Lingüística
5505.10 Filología
5705.09 Semiología
57 Lingüística
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oai_identifier_str oai:docta.ucm.es:20.500.14352/36328
network_acronym_str ES
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repository_id_str
spelling A Contrastive Study of English and Spanish Campaigns against Domestic ViolenceMorales de la Prida, Rocio81811.111Domestic violenceMetaphorMultimodalityDiscourse analysisIntertextualityFilología inglesaSemióticaLingüística5505.10 Filología5705.09 Semiología57 LingüísticaIn recent times, domestic violence has become an important cause of concern in different countries and many campaigns against domestic violence have been launched in order to try to fight against it and to increase public awareness. In the area of Linguistics, some studies have dealt with the study of domestic violence and other related topics such as sexual abuse or victimization (Cotterill 2001; Erlich 2001; Michelle and Weaver 2003; Núñez-Perucha 2004a, 2006; Frazer and Miller 2009; Wheeler 2009; Stokoe 2010; Enk and McDaniel 2012; Lockwood et al. 2012). However, less attention has been paid to the analysis of domestic violence as it takes shape in campaigns against domestic violence (but see Maíz-Arévalo 2008) and there seem to be no studies comparing the representation of domestic violence in campaigns in two or more languages. Thus, this piece of research focuses on the analysis of several campaigns against domestic violence launched in the UK and in Spain between 2006 and 2011, combining metaphor theories and aspects of Critical Discourse Analysis. This study offers a contrastive study of how domestic violence is represented and how subjects are positioned in English and Spanish posters against domestic violence. In order to do this, it examines the metaphorical representations of domestic violence and other non-metaphorical representations from a multimodal perspective, as well as showing how the target audience of them is addressed, taking into account for instance, the role of lexis, the use of pronouns and the role of intertextuality. The results show that the posters of both corpora highlight certain aspects of domestic violence by means of the relationship between verbal and visual modes. Moreover, the analysis suggests that some of the posters of both corpora are intertextually built and that domestic violence in both corpora is mainly represented as having a female victim.Núñez Perucha, BegoñaUniversidad Complutense de Madrid20132013-06-0120132013-06-01master thesishttp://purl.org/coar/resource_type/c_bdccinfo:eu-repo/semantics/masterThesisapplication/pdfhttps://hdl.handle.net/20.500.14352/36328reponame:Docta Complutenseinstname:Universidad Complutense de Madrid (UCM)Inglésengopen accesshttp://purl.org/coar/access_right/c_abf2Atribución-NoComercial-SinDerivadas 3.0 Españahttps://creativecommons.org/licenses/by-nc-nd/3.0/es/info:eu-repo/semantics/openAccessoai:docta.ucm.es:20.500.14352/363282026-06-02T12:44:21Z
dc.title.none.fl_str_mv A Contrastive Study of English and Spanish Campaigns against Domestic Violence
title A Contrastive Study of English and Spanish Campaigns against Domestic Violence
spellingShingle A Contrastive Study of English and Spanish Campaigns against Domestic Violence
Morales de la Prida, Rocio
81
811.111
Domestic violence
Metaphor
Multimodality
Discourse analysis
Intertextuality
Filología inglesa
Semiótica
Lingüística
5505.10 Filología
5705.09 Semiología
57 Lingüística
title_short A Contrastive Study of English and Spanish Campaigns against Domestic Violence
title_full A Contrastive Study of English and Spanish Campaigns against Domestic Violence
title_fullStr A Contrastive Study of English and Spanish Campaigns against Domestic Violence
title_full_unstemmed A Contrastive Study of English and Spanish Campaigns against Domestic Violence
title_sort A Contrastive Study of English and Spanish Campaigns against Domestic Violence
dc.creator.none.fl_str_mv Morales de la Prida, Rocio
author Morales de la Prida, Rocio
author_facet Morales de la Prida, Rocio
author_role author
dc.contributor.none.fl_str_mv Núñez Perucha, Begoña
Universidad Complutense de Madrid
dc.subject.none.fl_str_mv 81
811.111
Domestic violence
Metaphor
Multimodality
Discourse analysis
Intertextuality
Filología inglesa
Semiótica
Lingüística
5505.10 Filología
5705.09 Semiología
57 Lingüística
topic 81
811.111
Domestic violence
Metaphor
Multimodality
Discourse analysis
Intertextuality
Filología inglesa
Semiótica
Lingüística
5505.10 Filología
5705.09 Semiología
57 Lingüística
description In recent times, domestic violence has become an important cause of concern in different countries and many campaigns against domestic violence have been launched in order to try to fight against it and to increase public awareness. In the area of Linguistics, some studies have dealt with the study of domestic violence and other related topics such as sexual abuse or victimization (Cotterill 2001; Erlich 2001; Michelle and Weaver 2003; Núñez-Perucha 2004a, 2006; Frazer and Miller 2009; Wheeler 2009; Stokoe 2010; Enk and McDaniel 2012; Lockwood et al. 2012). However, less attention has been paid to the analysis of domestic violence as it takes shape in campaigns against domestic violence (but see Maíz-Arévalo 2008) and there seem to be no studies comparing the representation of domestic violence in campaigns in two or more languages. Thus, this piece of research focuses on the analysis of several campaigns against domestic violence launched in the UK and in Spain between 2006 and 2011, combining metaphor theories and aspects of Critical Discourse Analysis. This study offers a contrastive study of how domestic violence is represented and how subjects are positioned in English and Spanish posters against domestic violence. In order to do this, it examines the metaphorical representations of domestic violence and other non-metaphorical representations from a multimodal perspective, as well as showing how the target audience of them is addressed, taking into account for instance, the role of lexis, the use of pronouns and the role of intertextuality. The results show that the posters of both corpora highlight certain aspects of domestic violence by means of the relationship between verbal and visual modes. Moreover, the analysis suggests that some of the posters of both corpora are intertextually built and that domestic violence in both corpora is mainly represented as having a female victim.
publishDate 2013
dc.date.none.fl_str_mv 2013
2013-06-01
2013
2013-06-01
dc.type.none.fl_str_mv master thesis
http://purl.org/coar/resource_type/c_bdcc
dc.type.openaire.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
dc.identifier.none.fl_str_mv https://hdl.handle.net/20.500.14352/36328
url https://hdl.handle.net/20.500.14352/36328
dc.language.none.fl_str_mv Inglés
eng
language_invalid_str_mv Inglés
language eng
dc.rights.none.fl_str_mv open access
http://purl.org/coar/access_right/c_abf2
Atribución-NoComercial-SinDerivadas 3.0 España
https://creativecommons.org/licenses/by-nc-nd/3.0/es/
dc.rights.openaire.fl_str_mv info:eu-repo/semantics/openAccess
rights_invalid_str_mv open access
http://purl.org/coar/access_right/c_abf2
Atribución-NoComercial-SinDerivadas 3.0 España
https://creativecommons.org/licenses/by-nc-nd/3.0/es/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Docta Complutense
instname:Universidad Complutense de Madrid (UCM)
instname_str Universidad Complutense de Madrid (UCM)
reponame_str Docta Complutense
collection Docta Complutense
repository.name.fl_str_mv
repository.mail.fl_str_mv
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