Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival

Purpose – The aim of this study is to analyse whether the experience of creative tourism – in terms of satisfaction, authenticity and memorability – in peripheral regions with shared intangible heritage plays a significant role in the decision to revisit border tourism destinations. Specifically, th...

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Autores: Maldonado López, Belén, Arteaga Sánchez, Rocío, Solano Sánchez, Miguel Ángel
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2025
País:España
Institución:Universidad de Sevilla (US)
Repositorio:idUS. Depósito de Investigación de la Universidad de Sevilla
OAI Identifier:oai:idus.us.es:11441/177029
Acceso en línea:https://hdl.handle.net/11441/177029
https://doi.org/10.1108/ijefm-07-2024-0085
Access Level:acceso abierto
Palabra clave:Border tourism
Smuggling festival
Creative tourism experience
Satisfaction
Intention to revisit
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spelling Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festivalMaldonado López, BelénArteaga Sánchez, RocíoSolano Sánchez, Miguel ÁngelBorder tourismSmuggling festivalCreative tourism experienceSatisfactionIntention to revisitPurpose – The aim of this study is to analyse whether the experience of creative tourism – in terms of satisfaction, authenticity and memorability – in peripheral regions with shared intangible heritage plays a significant role in the decision to revisit border tourism destinations. Specifically, the study explores tourist experience in the Smuggling Festival held in the cross-border region of Sanlúcar de Guadiana (Spain) and Alcoutim (Portugal) in March. Design/methodology/approach – A partial leastsquaresstructural equation model (PLS-SEM) is used for data analysis because it is an appropriate technique for exploring the relationships between authenticity, satisfaction and intention to revisit peripheral, cross-border destinations. Findings – The results indicate that satisfaction with the Smuggling Festival and its authenticity are significant variables in the decision to revisit a cross-border and peripheral destination based on a memorable creative tourism experience. The present study indicates that creative experience, through perceived satisfaction, has a significant impact on the intention to revisit the border destination. Practical implications – This study contributes to provide useful information to tourism agents and local administrations for better tourism and economic management of festivals in border areas. The findings help service providers to design specific and truly unforgettable experiences for tourists, encouraging repeat visits through satisfaction with the experience in the chosen destination. Originality/value – This research contributes to creative tourism strategies for peripheral areas, supporting trend detection in border festival management and forming a basis for regional growth strategies in rural, depopulated regions. Its novelty liesin the fact that it focuses on a specific festival (the Smuggling Festival) in a poorly explored cross-border contextPremio Mensual Publicación Científica Destacada de la US. Facultad de Turismo y FinanzasEmeraldAdministración de Empresas y MarketingJunta de Andalucía2025info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://hdl.handle.net/11441/177029https://doi.org/10.1108/ijefm-07-2024-0085reponame:idUS. Depósito de Investigación de la Universidad de Sevillainstname:Universidad de Sevilla (US)InglésInternational Journal of Event and Festival Management.UPO-1263940info:eu-repo/semantics/openAccessoai:idus.us.es:11441/1770292026-06-17T12:51:07Z
dc.title.none.fl_str_mv Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
title Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
spellingShingle Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
Maldonado López, Belén
Border tourism
Smuggling festival
Creative tourism experience
Satisfaction
Intention to revisit
title_short Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
title_full Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
title_fullStr Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
title_full_unstemmed Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
title_sort Impact of creative event experiences on the intention to revisit peripheral cross-border destinations: the smuggling festival
dc.creator.none.fl_str_mv Maldonado López, Belén
Arteaga Sánchez, Rocío
Solano Sánchez, Miguel Ángel
author Maldonado López, Belén
author_facet Maldonado López, Belén
Arteaga Sánchez, Rocío
Solano Sánchez, Miguel Ángel
author_role author
author2 Arteaga Sánchez, Rocío
Solano Sánchez, Miguel Ángel
author2_role author
author
dc.contributor.none.fl_str_mv Administración de Empresas y Marketing
Junta de Andalucía
dc.subject.none.fl_str_mv Border tourism
Smuggling festival
Creative tourism experience
Satisfaction
Intention to revisit
topic Border tourism
Smuggling festival
Creative tourism experience
Satisfaction
Intention to revisit
description Purpose – The aim of this study is to analyse whether the experience of creative tourism – in terms of satisfaction, authenticity and memorability – in peripheral regions with shared intangible heritage plays a significant role in the decision to revisit border tourism destinations. Specifically, the study explores tourist experience in the Smuggling Festival held in the cross-border region of Sanlúcar de Guadiana (Spain) and Alcoutim (Portugal) in March. Design/methodology/approach – A partial leastsquaresstructural equation model (PLS-SEM) is used for data analysis because it is an appropriate technique for exploring the relationships between authenticity, satisfaction and intention to revisit peripheral, cross-border destinations. Findings – The results indicate that satisfaction with the Smuggling Festival and its authenticity are significant variables in the decision to revisit a cross-border and peripheral destination based on a memorable creative tourism experience. The present study indicates that creative experience, through perceived satisfaction, has a significant impact on the intention to revisit the border destination. Practical implications – This study contributes to provide useful information to tourism agents and local administrations for better tourism and economic management of festivals in border areas. The findings help service providers to design specific and truly unforgettable experiences for tourists, encouraging repeat visits through satisfaction with the experience in the chosen destination. Originality/value – This research contributes to creative tourism strategies for peripheral areas, supporting trend detection in border festival management and forming a basis for regional growth strategies in rural, depopulated regions. Its novelty liesin the fact that it focuses on a specific festival (the Smuggling Festival) in a poorly explored cross-border context
publishDate 2025
dc.date.none.fl_str_mv 2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/11441/177029
https://doi.org/10.1108/ijefm-07-2024-0085
url https://hdl.handle.net/11441/177029
https://doi.org/10.1108/ijefm-07-2024-0085
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv International Journal of Event and Festival Management.
UPO-1263940
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Emerald
publisher.none.fl_str_mv Emerald
dc.source.none.fl_str_mv reponame:idUS. Depósito de Investigación de la Universidad de Sevilla
instname:Universidad de Sevilla (US)
instname_str Universidad de Sevilla (US)
reponame_str idUS. Depósito de Investigación de la Universidad de Sevilla
collection idUS. Depósito de Investigación de la Universidad de Sevilla
repository.name.fl_str_mv
repository.mail.fl_str_mv
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