The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?

Previous research has examined the relationship between CSR and innovation and has suggested that the former might positively affect the latter; however, the impact of CSR on innovation success needs further attention. This study aims to develop a deeper understanding of how environmental and social...

Full description

Bibliographic Details
Authors: Anzola Román, Paula, García Marco, María Teresa, Zouaghi, Ferdaous
Format: article
Status:Published version
Publication Date:2023
Country:España
Institution:Universidad Pública de Navarra
Repository:Academica-e. Repositorio Institucional de la Universidad Pública de Navarra
OAI Identifier:oai:academica-e.unavarra.es:2454/45228
Online Access:https://hdl.handle.net/2454/45228
Access Level:Open access
Keyword:CSR dimensions
Innovation performance
Organizational practices
id ES_13140bbd04f585ccbddf4e4ee68a8e78
oai_identifier_str oai:academica-e.unavarra.es:2454/45228
network_acronym_str ES
network_name_str España
repository_id_str
spelling The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?Anzola Román, PaulaGarcía Marco, María TeresaZouaghi, FerdaousCSR dimensionsInnovation performanceOrganizational practicesPrevious research has examined the relationship between CSR and innovation and has suggested that the former might positively affect the latter; however, the impact of CSR on innovation success needs further attention. This study aims to develop a deeper understanding of how environmental and social CSR are related to innovation performance and whether the implementation of organizational practices might moderate this relationship. The results are based on an unbalanced panel of 14,313 observations of 3713 firms covering 2011–2015. Using random-effects probit models and the estimation of average marginal effects (AMEs), this paper contributes to the literature on CSR by explaining how CSR dimensions affect innovation success differently and by addressing how this effect is influenced by organizational innovation. The results show that while environmental CSR orientation proves beneficial for the generation of process innovation, social CSR orientation contributes to the generation of both kinds of technological innovations only when internal organizational practices are implemented. This study provides valuable insights for managers aiming to implement a CSR perspective in their strategies to support the pursuit of innovation.The authors gratefully acknowledge the funding received through the PID2020-115018RB-C31 (AEI/ FEDER, UE), PID2020-114460GB-C32 (AEI / FEDER, UE) and RTI2018-093791- B-C21 (AEI/ FEDER, UE) research projects financed by the Spanish Ministry of Science, Innovation and Universities and the European Regional Development Funds. Open Access funding provided by Universidad Pública de Navarra.SpringerInstitute for Advanced Research in Business and Economics - INARBEUniversidad Pública de Navarra / Nafarroako Unibertsitate Publikoa2023info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://hdl.handle.net/2454/45228reponame:Academica-e. Repositorio Institucional de la Universidad Pública de Navarrainstname:Universidad Pública de NavarraInglésinfo:eu-repo/grantAgreement/AEI/Plan Estatal de Investigación Científica y Técnica y de Innovación 2017-2020/PID2020-115018RB-C31info:eu-repo/grantAgreement/AEI/Plan Estatal de Investigación Científica y Técnica y de Innovación 2017-2020/PID2020-114460GB-C32info:eu-repo/grantAgreement/AEI//RTI2018-093791- B-C21© The Author(s) 2023. This article is licensed under a Creative Commons Attribution 4.0 International License.https://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessoai:academica-e.unavarra.es:2454/452282026-06-17T12:41:47Z
dc.title.none.fl_str_mv The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
title The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
spellingShingle The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
Anzola Román, Paula
CSR dimensions
Innovation performance
Organizational practices
title_short The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
title_full The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
title_fullStr The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
title_full_unstemmed The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
title_sort The influence of CSR orientation on innovative performance: is the effect conditioned to the implementation of organizational practices?
dc.creator.none.fl_str_mv Anzola Román, Paula
García Marco, María Teresa
Zouaghi, Ferdaous
author Anzola Román, Paula
author_facet Anzola Román, Paula
García Marco, María Teresa
Zouaghi, Ferdaous
author_role author
author2 García Marco, María Teresa
Zouaghi, Ferdaous
author2_role author
author
dc.contributor.none.fl_str_mv Institute for Advanced Research in Business and Economics - INARBE
Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa
dc.subject.none.fl_str_mv CSR dimensions
Innovation performance
Organizational practices
topic CSR dimensions
Innovation performance
Organizational practices
description Previous research has examined the relationship between CSR and innovation and has suggested that the former might positively affect the latter; however, the impact of CSR on innovation success needs further attention. This study aims to develop a deeper understanding of how environmental and social CSR are related to innovation performance and whether the implementation of organizational practices might moderate this relationship. The results are based on an unbalanced panel of 14,313 observations of 3713 firms covering 2011–2015. Using random-effects probit models and the estimation of average marginal effects (AMEs), this paper contributes to the literature on CSR by explaining how CSR dimensions affect innovation success differently and by addressing how this effect is influenced by organizational innovation. The results show that while environmental CSR orientation proves beneficial for the generation of process innovation, social CSR orientation contributes to the generation of both kinds of technological innovations only when internal organizational practices are implemented. This study provides valuable insights for managers aiming to implement a CSR perspective in their strategies to support the pursuit of innovation.
publishDate 2023
dc.date.none.fl_str_mv 2023
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/2454/45228
url https://hdl.handle.net/2454/45228
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv info:eu-repo/grantAgreement/AEI/Plan Estatal de Investigación Científica y Técnica y de Innovación 2017-2020/PID2020-115018RB-C31
info:eu-repo/grantAgreement/AEI/Plan Estatal de Investigación Científica y Técnica y de Innovación 2017-2020/PID2020-114460GB-C32
info:eu-repo/grantAgreement/AEI//RTI2018-093791- B-C21
dc.rights.none.fl_str_mv https://creativecommons.org/licenses/by/4.0/
info:eu-repo/semantics/openAccess
rights_invalid_str_mv https://creativecommons.org/licenses/by/4.0/
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Springer
publisher.none.fl_str_mv Springer
dc.source.none.fl_str_mv reponame:Academica-e. Repositorio Institucional de la Universidad Pública de Navarra
instname:Universidad Pública de Navarra
instname_str Universidad Pública de Navarra
reponame_str Academica-e. Repositorio Institucional de la Universidad Pública de Navarra
collection Academica-e. Repositorio Institucional de la Universidad Pública de Navarra
repository.name.fl_str_mv
repository.mail.fl_str_mv
_version_ 1869403655264796672
score 15,81155

Similar Items