The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia

User-generated reviews are an important information source for both restaurateurs and guests. While their impact has been widely studied in hospitality, most research focuses on hotels or general consumer behavior, with limited attention to restaurants especially in smaller European markets like Cro...

Descripción completa

Detalles Bibliográficos
Autores: Alebić, Marijela, Pranić, Ljudevit, Jurić, Ena
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2025
País:España
Institución:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
Repositorio:Recercat. Dipósit de la Recerca de Catalunya
OAI Identifier:oai:recercat.cat:10256/27181
Acceso en línea:http://hdl.handle.net/10256/27181
Access Level:acceso abierto
Palabra clave:Restaurants -- Croàcia
Restaurants -- Croatia
Consumidors -- Satisfacció -- Croàcia
Consumer satisfaction -- Croatia
Restaurants -- Croatia -- Màrqueting
Restaurants -- Croatia -- Marketing
id ES_11bcbf0abdcbe7fc27b05f3415fecc89
oai_identifier_str oai:recercat.cat:10256/27181
network_acronym_str ES
network_name_str España
repository_id_str
spelling The role of online reviews in the choice of restaurants: perceptions of domestic guests in CroatiaAlebić, MarijelaPranić, LjudevitJurić, EnaRestaurants -- CroàciaRestaurants -- CroatiaConsumidors -- Satisfacció -- CroàciaConsumer satisfaction -- CroatiaRestaurants -- Croatia -- MàrquetingRestaurants -- Croatia -- MarketingUser-generated reviews are an important information source for both restaurateurs and guests. While their impact has been widely studied in hospitality, most research focuses on hotels or general consumer behavior, with limited attention to restaurants especially in smaller European markets like Croatia. This study addresses that gap by examining how domestic guests perceive and use online reviews when choosing a restaurant. Based on a survey of 315 Croatian respondents, findings show that users value reviews focused on food taste, staff service, and value for money. Perceived accuracy contributes more to review credibility than the number of reviews. Differences emerged by age and education level, while upscale restaurant guests were more responsive to extreme reviews (positive or negative). These findings enhance our understanding of digital review use in the restaurant context and offer practical insights for tailoring online communication and marketing strategies to different consumer segmentsSveuilite u Dubrovniku2025info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttp://hdl.handle.net/10256/27181http://hdl.handle.net/10256/27181Ekonomska misao i praksa = Economic Thought and Practice, 2025Articles publicats (D-EC)Alebi&#263, Marijela Prani&#263, Ljudevit Juri&#263, Ena 2025 The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia Ekonomska misao i praksa / Economic Thought and Practicereponame:Recercat. Dipósit de la Recerca de Catalunyainstname:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)Croatainfo:eu-repo/semantics/altIdentifier/doi/10.17818/EMIP/2025/36info:eu-repo/semantics/altIdentifier/issn/1330-1039info:eu-repo/semantics/altIdentifier/eissn/1848-963XReconeixement 4.0 Internacionalhttp://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessoai:recercat.cat:10256/271812026-05-29T05:05:01Z
dc.title.none.fl_str_mv The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
title The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
spellingShingle The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
Alebić, Marijela
Restaurants -- Croàcia
Restaurants -- Croatia
Consumidors -- Satisfacció -- Croàcia
Consumer satisfaction -- Croatia
Restaurants -- Croatia -- Màrqueting
Restaurants -- Croatia -- Marketing
title_short The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
title_full The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
title_fullStr The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
title_full_unstemmed The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
title_sort The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia
dc.creator.none.fl_str_mv Alebić, Marijela
Pranić, Ljudevit
Jurić, Ena
author Alebić, Marijela
author_facet Alebić, Marijela
Pranić, Ljudevit
Jurić, Ena
author_role author
author2 Pranić, Ljudevit
Jurić, Ena
author2_role author
author
dc.subject.none.fl_str_mv Restaurants -- Croàcia
Restaurants -- Croatia
Consumidors -- Satisfacció -- Croàcia
Consumer satisfaction -- Croatia
Restaurants -- Croatia -- Màrqueting
Restaurants -- Croatia -- Marketing
topic Restaurants -- Croàcia
Restaurants -- Croatia
Consumidors -- Satisfacció -- Croàcia
Consumer satisfaction -- Croatia
Restaurants -- Croatia -- Màrqueting
Restaurants -- Croatia -- Marketing
description User-generated reviews are an important information source for both restaurateurs and guests. While their impact has been widely studied in hospitality, most research focuses on hotels or general consumer behavior, with limited attention to restaurants especially in smaller European markets like Croatia. This study addresses that gap by examining how domestic guests perceive and use online reviews when choosing a restaurant. Based on a survey of 315 Croatian respondents, findings show that users value reviews focused on food taste, staff service, and value for money. Perceived accuracy contributes more to review credibility than the number of reviews. Differences emerged by age and education level, while upscale restaurant guests were more responsive to extreme reviews (positive or negative). These findings enhance our understanding of digital review use in the restaurant context and offer practical insights for tailoring online communication and marketing strategies to different consumer segments
publishDate 2025
dc.date.none.fl_str_mv 2025
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv http://hdl.handle.net/10256/27181
http://hdl.handle.net/10256/27181
url http://hdl.handle.net/10256/27181
dc.language.none.fl_str_mv Croata
language_invalid_str_mv Croata
dc.relation.none.fl_str_mv info:eu-repo/semantics/altIdentifier/doi/10.17818/EMIP/2025/36
info:eu-repo/semantics/altIdentifier/issn/1330-1039
info:eu-repo/semantics/altIdentifier/eissn/1848-963X
dc.rights.none.fl_str_mv Reconeixement 4.0 Internacional
http://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Reconeixement 4.0 Internacional
http://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Sveuilite u Dubrovniku
publisher.none.fl_str_mv Sveuilite u Dubrovniku
dc.source.none.fl_str_mv Ekonomska misao i praksa = Economic Thought and Practice, 2025
Articles publicats (D-EC)
Alebi&#263, Marijela Prani&#263, Ljudevit Juri&#263, Ena 2025 The role of online reviews in the choice of restaurants: perceptions of domestic guests in Croatia Ekonomska misao i praksa / Economic Thought and Practice
reponame:Recercat. Dipósit de la Recerca de Catalunya
instname:Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
instname_str Varias* (Consorci de Biblioteques Universitáries de Catalunya, Centre de Serveis Científics i Acadèmics de Catalunya)
reponame_str Recercat. Dipósit de la Recerca de Catalunya
collection Recercat. Dipósit de la Recerca de Catalunya
repository.name.fl_str_mv
repository.mail.fl_str_mv
_version_ 1869403580924952576
score 15,81155

Similares en LA Referencia