Proyecto de eval uaci ón para l a exportaci ón de fl ores ecuatori anas a la ciudad de mi ami – eeuu

In the present project it is realized a study of market and financial feasibility for the creation of an export and trading company of various types of flowers from various locations of Ecuador such as heliconias, ave de paraiso, Ginger, Anturio, maraca, mirto, roses and carnations in the Miami mark...

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Detalles Bibliográficos
Autores: Vera Cañarte, Juan P, Céspedes Camargo, Andrés S., Salas Luzuriaga, Edgar L.
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2011
País:Ecuador
Institución:Escuela Superior Politécnica del Litoral
Repositorio:Repositorio Escuela Superior Politécnica del Litoral
Idioma:español
OAI Identifier:oai:www.dspace.espol.edu.ec:123456789/14824
Acceso en línea:http://www.dspace.espol.edu.ec/handle/123456789/14824
Access Level:acceso abierto
Palabra clave:FLORES
EXPORTACIÓN
ATPDEA
FLORICULTURA
ANTURIO
VIABILIDAD
COMERCIALIZADORA.
Descripción
Sumario:In the present project it is realized a study of market and financial feasibility for the creation of an export and trading company of various types of flowers from various locations of Ecuador such as heliconias, ave de paraiso, Ginger, Anturio, maraca, mirto, roses and carnations in the Miami market. It includes the purchase of these species to domestic producers, brought to our warehouse, located in Guayaquil city, where the classification is carried out and then the packaging process starts at temperatures between 0 to 6 degrees Celsius; in order to be sent to Miami from José Joaquín de Olmedo International Airport in Guayaquil, using as transportation special aircrafts of Iberia airline. The motivation for this study lies in that the creation of this company achieves the many benefits of the ATPDEA treaty that have Ecuador with the US. This study includes a financial viability analysis to detail the costs involved in starting a business of this type and the expected income and thus, with financial criteria and based on market research, the convenience of the project.