A history of a kidnapping: From Church to Brand. Historical development of universities in Spain

In this brief summary of the evolution of the universities in Spain, we aim to prove that they have been saphed by the influenced of the Church, State and Capitalism. Capitalism has tried, through different educational reforms, to take ownership of the question that universities should be asking, by...

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Detalles Bibliográficos
Autores: Simancas González, Esther, García López, Marcial
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2016
País:Ecuador
Institución:Revista CHASQUI
Repositorio:Revista CHASQUI
Idioma:español
OAI Identifier:oai:ojs.www.ciespal.org:article/2953
Acceso en línea:https://revistachasqui.org/index.php/chasqui/article/view/2953
Access Level:acceso abierto
Palabra clave:power; commodification; neoliberalism; democracy; participation and communication
Comunicación para el cambio social; comunicación universitaria; comunicación institucional
poder; mercantilización; neoliberalismo; democracia; comunicación participativa
comunicación
poder; mercantilização; neoliberalismo; democracia; comunicação participativa
Descripción
Sumario:In this brief summary of the evolution of the universities in Spain, we aim to prove that they have been saphed by the influenced of the Church, State and Capitalism. Capitalism has tried, through different educational reforms, to take ownership of the question that universities should be asking, by adding in their management new models of communiaction and marketing. This process is an attempt to legitimize the commodification of the Higher Education, leaving universities at the mercy of the market place. In this context, we can create and articulate a counter hegemonic narrative lead by the logic of participation and democracy.