The construction of enunciative ethos in the last presidential speech of Óscar Arias Sánchez (2010)

The present paper is an analysis of the construction of enunciative ethos during a last presidential speech given by the former president of Costa Rica, Óscar Arias Sanchez, in his second term on May 1st, 2010. It analyzes how he built himself as former president and what objective he pursued as one...

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Bibliographic Details
Author: Ureña García, Óscar
Format: article
Status:Published version
Publication Date:2021
Country:Costa Rica
Institution:Universidad Nacional de Costa Rica
Repository:Portal de Revistas UNA
Language:Spanish
OAI Identifier:oai:www.revistas.una.ac.cr:article/15495
Online Access:https://www.revistas.una.ac.cr/index.php/repertorio/article/view/15495
Access Level:Open access
Keyword:discourse analysis
ethos
presidential speech
Óscar Arias Sánchez
análisis del discurso
ethos enunciativo
discurso presidencial
Description
Summary:The present paper is an analysis of the construction of enunciative ethos during a last presidential speech given by the former president of Costa Rica, Óscar Arias Sanchez, in his second term on May 1st, 2010. It analyzes how he built himself as former president and what objective he pursued as one. The paper will examine four specific aspects: discursive organization, logic or reason mechanisms that defend the approach, used persuasion strategies and, finally, how he built himself, as well as what legitimation mechanisms he used to provide his approach with force.