Las Pymes y los Procesos de Internacionalización
The present article, explain in first place the why the SMEs do not have a process successful internationalization, to expose below, which are strategies and/or internationalization process with it accounts the SMEs for enter the international market, with the respective definitions, and then addres...
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| Tipo de recurso: | artículo |
| Estado: | Versión aceptada para publicación |
| Fecha de publicación: | 2016 |
| País: | Colombia |
| Institución: | Universidad de San Buenaventura |
| Repositorio: | Repositorio USB |
| Idioma: | español |
| OAI Identifier: | oai:null:10819/3650 |
| Acceso en línea: | http://hdl.handle.net/10819/3650 |
| Access Level: | acceso abierto |
| Palabra clave: | Estrategias de Internacionalización Pymes Exportación Joint-Venture Inversión Extranjera Directa Investigación de Mercado Internationalization strategies Exports Foreign investment direct Investigation market Microempresas Estrategia empresarial Estudio de caso Exportaciones Mercado de exportación |
| Sumario: | The present article, explain in first place the why the SMEs do not have a process successful internationalization, to expose below, which are strategies and/or internationalization process with it accounts the SMEs for enter the international market, with the respective definitions, and then address the essential tool to use for this, which the investigation market. The development of this project will case practical of SMSs successfully in the process of internationalization, in order to demonstrate the strategic aspects company that develops and finally conclude. |
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