Political Memes and Desubjectivation: the decline of phoné in Brazilian contemporary politics

By analysing the memetical communication from the points of view of Saussurre’s semiology and biopolitical apparatus as it was thought by Foucault and Agamben, we establish connections between these theories and the use of this kind of communication in Brazilian contemporary politics. Through this a...

Full description

Bibliographic Details
Authors: Gomes, Ana Suelen Tossige, Matos, Andityas Soares de Moura Costa
Format: article
Status:Published version
Publication Date:2019
Country:Brasil
Institution:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
Repository:Veritas (Porto Alegre. Online)
Language:Portuguese
OAI Identifier:oai:ojs.revistaseletronicas.pucrs.br:article/34035
Online Access:https://revistaseletronicas.pucrs.br/veritas/article/view/34035
Access Level:Open access
Keyword:Memes. Semiology. Apparatus. Desubjectivation.
Memes. Semiología. Dispositivo. Dessubjetivação.
Memes. Semiologia. Dispositivo. Dessubjetivação.
Memes políticos e dessubjetivação
Description
Summary:By analysing the memetical communication from the points of view of Saussurre’s semiology and biopolitical apparatus as it was thought by Foucault and Agamben, we establish connections between these theories and the use of this kind of communication in Brazilian contemporary politics. Through this analysis it was possible to perceive that the memes, particularly the political ones, operate by desubjectivation rather than in the mode of subjectivivation’s apparatus.