Evaluating the efficiency progress with techomology in a spanish hotel chain

This paper analyzes the changes in the total factor productivity index of a Spanish hotel chain in the period from 2007 to 2010 with the purpose of identifying efficiency patterns for the chain in a period of financial crisis. The data envelopment analysis (DEA) Malmquist productivity index was used...

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Detalles Bibliográficos
Autores: González Rodrigues, Maria Del Rosario, Martín-Samper, Rosario, Giuliani, Antonio Carlos
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2015
País:Brasil
Institución:Fundação Getulio Vargas (FGV)
Repositorio:Revista de Administração de Empresas
Idioma:portugués
OAI Identifier:oai:ojs.periodicos.fgv.br:article/55832
Acceso en línea:https://periodicos.fgv.br/rae/article/view/55832
Access Level:acceso abierto
Palabra clave:Efficiency
productivity
data envelopment analysis
Malmquist index
Spanish hotel chains
Eficacia
productividad
índice Malmquist
cadenas de hoteles española
Eficiência
produtividade
cadeia de hotéis espanhola
Descripción
Sumario:This paper analyzes the changes in the total factor productivity index of a Spanish hotel chain in the period from 2007 to 2010 with the purpose of identifying efficiency patterns for the chain in a period of financial crisis. The data envelopment analysis (DEA) Malmquist productivity index was used to estimate productivity change in 38 hotels of the AC chain. Results reveal AC hotels’ efficiency trends and, therefore, their competitiveness in the recession period; they also show the changes experienced in these hotels’ total productivity and its components: technological and efficiency changes. Positive efficiency changes were due to positive technical efficiency rather than technological efficiency. The recession period certainly influenced the performance of AC Hotels, which focused on organizational changes rather than investing in technology.