Intertextualidade multimodal como estratégia argumentativa
Intertextuality is a theme that researchers from Textual Linguistics and Discourse Analysis area have been dedicated to. Intertextuality is a linguistic-discursive resource that refers to the construction of new texts and / or new meanings to texts that were previously built and it can be an importa...
| Autores: | , |
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2021 |
| País: | Brasil |
| Institución: | Universidade Federal do Espírito Santo (UFES) |
| Repositorio: | Revista (Con)Textos Linguísticos (Online) |
| Idioma: | portugués |
| OAI Identifier: | oai:periodicos.ufes.br:article/35681 |
| Acceso en línea: | https://periodicos.ufes.br/contextoslinguisticos/article/view/35681 |
| Access Level: | acceso abierto |
| Palabra clave: | Intertextuality Multimodality Argumentation Meme Multimodalidade Intertextualidade Argumentação |
| Sumario: | Intertextuality is a theme that researchers from Textual Linguistics and Discourse Analysis area have been dedicated to. Intertextuality is a linguistic-discursive resource that refers to the construction of new texts and / or new meanings to texts that were previously built and it can be an important argumentative strategy. Considering the Semiolinguistic Discourse Theory (CHARAUDEAU, 2009; 2016; 2018), which defends the existence of an intentional subject that permeates the world-language, associated with some assumptions of the Multimodal Theory of Communication (KRESS; VAN LEEUWEN, 2006 [1996]) which defends the idea that the senses are built on different semiotic ways, we propose to analyze a multimodal intertextuality constituting the genre “meme”. Our analysis is constituted of six memes about contemporary national policies took from the Google images section. The Qualitative analysis, considering the context and cotext, led us to conclude that the argumentative mechanics mobilized on the production of this textual genre mobilizes the knowledge of other texts and, frequently, the reading of images and words. |
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