Hyperreality versus seduction: the paradox of Big Brother Brasil

In this article, we turned Baudrillard against himself in the analysis of the TV show Big Brother Brasil (BBB). First, we developed the affirmation, made by the theorist himself, that this reality show reveals the trivial condition characteristic of hyperreality. Next, we propose to overturn the ini...

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Bibliographic Details
Author: Polydoro, Felipe da Silva
Format: article
Status:Published version
Publication Date:2011
Country:Brasil
Institution:Universidade Federal do Rio Grande do Sul (UFRGS)
Repository:Intexto (Porto Alegre)
Language:Portuguese
OAI Identifier:oai:seer.ufrgs.br:article/19826
Online Access:https://seer.ufrgs.br/index.php/intexto/article/view/19826
Access Level:Open access
Keyword:Reality-show. Hiper-realidade. Comunicação.
Reality show. Hyperreality. Communication.
Reality show. Hiper-realidad. Comunicación.
Description
Summary:In this article, we turned Baudrillard against himself in the analysis of the TV show Big Brother Brasil (BBB). First, we developed the affirmation, made by the theorist himself, that this reality show reveals the trivial condition characteristic of hyperreality. Next, we propose to overturn the initial argument by pointing the presence of a seductive power. Primarily, we not only revise some of the basic concepts of the French author’s theory, but also show the path that led to the ascent and decline of the modern perception of reality.