Evaluation of benchmarking as a strategic management tool for agricultural cooperatives

This article deals with the characterization of benchmarking in the strategic process of agro-industrial cooperatives which participated of the Revitalization Program of Agricultural Cooperatives named Recoop, in the period between 1998 and 2005. This study had an exploratory character which incorpo...

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Detalles Bibliográficos
Autores: Martins, Marcelo Machowski Cavalcanti, Protil, Roberto Max, Doliveiras, Sergio Luiz
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2010
País:Brasil
Institución:Universidade de São Paulo (USP)
Repositorio:Revista de contabilidade e organizações
Idioma:portugués
OAI Identifier:oai:revistas.usp.br:article/34780
Acceso en línea:https://www.revistas.usp.br/rco/article/view/34780
Access Level:acceso abierto
Palabra clave:Strategic Management
Agricultural Cooperatives
Benchmarking
Gestão Estratégica
Cooperativas Agroindustriais
Descripción
Sumario:This article deals with the characterization of benchmarking in the strategic process of agro-industrial cooperatives which participated of the Revitalization Program of Agricultural Cooperatives named Recoop, in the period between 1998 and 2005. This study had an exploratory character which incorporated documentary research, interviews and direct observation based on the theories of strategic processes suggested by Van De Ven (1992) and the benchmarking process formulated by Camp (1997). Using different techniques and with the support of an analytical tool developed to investigate the practices of strategic management, it was concluded that benchmarking is poorly used by the analyzed cooperatives. We identified management practices that may pose a strategic weakness for the use of benchmarking by the cooperatives, as well as practices that may act in the opposite direction, facilitating the adoption of this practice.