Is man’s place in the kitchen? Discursive negotiations of masculinities in GNT culinary programs
The aim of this article is to analyze the ways in which men have become protagonists in television culinary shows, giving visibility to discourses about masculinities. On a dialogical discursive approach, we examined four programs presented by men in GNT broadcaster grid in the first half of 2020: Q...
| Autores: | , |
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2022 |
| País: | Brasil |
| Institución: | Associação Nacional dos Programas de Pós-Graduação em Comunicação |
| Repositorio: | E-Compós |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.www.e-compos.org.br:article/2347 |
| Acceso en línea: | https://www.e-compos.org.br/e-compos/article/view/2347 |
| Access Level: | acceso abierto |
| Palabra clave: | Masculinidades Culinária Discursos Comunicação audiovisual Consumo Cocina Comunicación audiovisual Masculinities Culinary Discourses Audiovisual communication Consumption |
| Sumario: | The aim of this article is to analyze the ways in which men have become protagonists in television culinary shows, giving visibility to discourses about masculinities. On a dialogical discursive approach, we examined four programs presented by men in GNT broadcaster grid in the first half of 2020: Que Marravilha!, Perto do Fogo, Que Seja Doce and Tempero de Família. From the analysis, it is possible to perceive that the legitimation of the appearance of men in culinary programs does not happen without a constant negotiation with the assumptions of hegemonic masculinity, in discursive articulations and convocations for consumption that weave new social practices into old circulating discourses. |
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