Between need and sociability: : changes in consumer relations in the Covid19 pandemic
Here we discuss the consumption relationships in the scenario of social isolation in response to the Covid-19 pandemic. We interviewed small sellers about the forms of dissemination and communication used during the isolation. On the consumer side, we carried out a survey, which reached 35...
| Autores: | , |
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2021 |
| País: | Brasil |
| Institución: | Universidade Federal de Goiás (UFG) |
| Repositorio: | Comunicação & Informação (Online) |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.revistas.ufg.br:article/69073 |
| Acceso en línea: | https://revistas.ufg.br/ci/article/view/69073 |
| Access Level: | acceso abierto |
| Palabra clave: | Communication Consumption Sociability Comunicación Consume Sociabilidad Comunicação Consumo Sociabilidade |
| Sumario: | Here we discuss the consumption relationships in the scenario of social isolation in response to the Covid-19 pandemic. We interviewed small sellers about the forms of dissemination and communication used during the isolation. On the consumer side, we carried out a survey, which reached 358 respondents, to investigate changes in consumption practices, including contact with dealers, choices and payment options. The results pointed to a revaluation of local commerce, the return to sociability based on social interaction, marked by sharing meanings, based on consumption articulated in “relation to specific ways of living” (SLATER, 2002, p. 90). |
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