Structural Equation Modeling with Lisrel: An Initial Vision

LISREL is considered one of the most robust software packages for Structural Equation Modeling with covariance matrices, while it is also considered complex and difficult to use. In this special issue of the Brazilian Journal of Marketing, we aim to present the main functions of LISREL, its features...

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Detalles Bibliográficos
Autores: Malhotra, Naresh K, Lopes, Evandro Luiz, Veiga, Ricardo Teixeira
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2014
País:Brasil
Institución:Universidade Nove de Julho (UNINOVE)
Repositorio:REMark - Revista Brasileira de Marketing
Idioma:portugués
OAI Identifier:oai:https://periodicos.uninove.br:article/12030
Acceso en línea:https://periodicos.uninove.br/remark/article/view/12030
Access Level:acceso abierto
Palabra clave:LISREL; Covariance Matrix; Structural Equation Modeling; Application of LISREL in Marketing.
LISREL; Matriz de Covariância; Modelagem de Equações Estruturais; Aplicação de LISREL no Marketing.
Descripción
Sumario:LISREL is considered one of the most robust software packages for Structural Equation Modeling with covariance matrices, while it is also considered complex and difficult to use. In this special issue of the Brazilian Journal of Marketing, we aim to present the main functions of LISREL, its features and, through a didactic example, reduce the perceived difficulty of using it. We also provide helpful guidelines to properly using this technique.