Media and the “Sponge Bob” cartoon: productions of meaning about childhood and its social representations

The main objective of this essay is to reflect on media culture and the cartoon "SpongeBob" in contemporary childhood. In a specific way, analyze some episodes of SpongeBob Squarepants and the meaning productions about childhood and its representations and social relationships. The study p...

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Detalles Bibliográficos
Autores: Pereira, Leticia Gaspar Rocha, Furlan de Oliveira, Marta Regina
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2021
País:Brasil
Institución:Universidade Estadual Paulista "Júlio de Mesquita Filho" (UNESP)
Repositorio:Doxa - Revista Brasileira de Psicologia e Educação (Araraquara. Online)
Idioma:portugués
inglés
OAI Identifier:oai:ojs.pkp.sfu.ca:article/15451
Acceso en línea:https://periodicos.fclar.unesp.br/doxa/article/view/15451
Access Level:acceso abierto
Palabra clave:Media
Cartoon
Childhood
Consumption
Medios
Dibujos animados
Infancia
Consumo
Mídia
Desenho animado
Infância
Descripción
Sumario:The main objective of this essay is to reflect on media culture and the cartoon "SpongeBob" in contemporary childhood. In a specific way, analyze some episodes of SpongeBob Squarepants and the meaning productions about childhood and its representations and social relationships. The study proposal is related to the Research Project - "Semi-formation and Education in the context of the Damaged Society: beyond the demarcated territory" of the State University of Londrina. The methodology is bibliographic in the light of the foundations of critical theory and authors who dialogue with this theoretical basis. In this sense, by self-reflection in the thresholds of Adorno and Horkheimer, it is possible to analyze the effects of media culture and its design on the formative and representative process of childhood in the current scenario, as well as to raise the gaze to the possibility of the use of cartoons in favor of a more critical, diversified, participatory and emancipatory childhood culture.