Afro-brazilian fashion sector: Concepts;Strucures and Narrative
The purpose of this article is to present the Afro-Brazilian fashion concepts and claims it as an effective market segment. Many people are unaware about this niche, but it operates in the fashion market carrying the pillars of our culture. To strengthen this research, twenty brands that develops th...
| Autor: | |
|---|---|
| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2016 |
| País: | Brasil |
| Institución: | Universidade do Estado de Santa Catarina (UDESC) |
| Repositorio: | ModaPalavra e-periódico |
| Idioma: | portugués |
| OAI Identifier: | oai::article/7867 |
| Acceso en línea: | https://www.revistas.udesc.br/index.php/modapalavra/article/view/7867 |
| Access Level: | acceso abierto |
| Palabra clave: | Afro-brasileiro segmento de moda estilistas Afro-Brazilian fashion segment fashion designers |
| Sumario: | The purpose of this article is to present the Afro-Brazilian fashion concepts and claims it as an effective market segment. Many people are unaware about this niche, but it operates in the fashion market carrying the pillars of our culture. To strengthen this research, twenty brands that develops the Afro-Brazilian fashion were analyzed and how they are connected with this culture related to its colors, styles and structures. The research is based on the fundamentals of the relationship between the identityof the segment's representatives stylists and fashion. |
|---|