Transmídia no telejornalismo de emissoras públicas: estratégias adotadas nos telejornais repórter brasil noite (tv brasil) e jornal antares (tv antares)

Technological advances and media convergence linked to public response have introduced a reconfiguration scenario of media. Within this system, television has undergone transformations that had as a lynch pin news ways of content consumption. New processes emerge as the Transmedia Storytelling (TS),...

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Detalles Bibliográficos
Autor: Barroso, Graciele
Tipo de recurso: tesis de maestría
Estado:Versión publicada
Fecha de publicación:2015
País:Brasil
Institución:Universidade Federal da Paraíba (UFPB)
Repositorio:Biblioteca Digital de Teses e Dissertações da UFPB
Idioma:portugués
OAI Identifier:oai:repositorio.ufpb.br:tede/7898
Acceso en línea:https://repositorio.ufpb.br/jspui/handle/tede/7898
Access Level:acceso abierto
Palabra clave:Televisão pública
Public television
Reconfiguração da TV
Narrativa transmídia
TV Transmídia
Telejornalismo transmídia
TV reconfiguration
Transmedia narrative
Transmedia TV
Transmedia TV journalism
CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
Descripción
Sumario:Technological advances and media convergence linked to public response have introduced a reconfiguration scenario of media. Within this system, television has undergone transformations that had as a lynch pin news ways of content consumption. New processes emerge as the Transmedia Storytelling (TS), which is the combination of different mediums to unfold a story. This paper analyzes how the newscast on public TV - here represented by the newscasts Repórter Brasil Noite (TV Brasil/BRA) and Jornal Antares (TV Antares/PI) - has seized the resources available through technological convergence, especially of the TS principles (Henry Jenkins, 2009), as a strategy for strengthening the collaborative journalism and public engagement. Our methodology consisted of an exploratory research, with the case studies procedures, simple observation techniques and in-depth interview. As we set out to work with a theme that is still an open debate arena among scholars - the application of TS principles in journalism - we chose the studies of Kevin Moloney (2009), Carlos Alberto Scolari (2013) and Mauricio Souza (2009) as bearing point of our research. We work with both newscast programs with two different times cutouts: the period of the election campaign and the carnival. We note that the treatment of principles (TS) still occurs on a limited manner and there is a lack of integration within the program's official channels. We believe in the principles experimentation, as a strategy to strengthen the development of collaborative journalism, characteristic of public broadcasters.