Phaticity and politeness in of YouTube video tutorials

The aim of this study is to investigate how/if phatic communication (Zuckerman, 2016) serves to foster the production of non-official verdicts (Austin, 1975; Labinaz; Sbisà, 2021; Locher; Watts, 2005; Miller, 2008) in YouTube tutorial videos. The data were collected in April and May 2020 among the mo...

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Detalles Bibliográficos
Autores: Oliveira, Ana Larissa Adorno Marciotto, Marques, Joao Pedro
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2023
País:Brasil
Institución:Universidade Federal de Minas Gerais (UFMG)
Repositorio:Texto livre
Idioma:portugués
OAI Identifier:oai:periodicos.ufmg.br:article/46959
Acceso en línea:https://periodicos.ufmg.br/index.php/textolivre/article/view/46959
Access Level:acceso abierto
Palabra clave:Faticidade
Polidez
Vereditos
Vídeos tutoriais
Phaticity
Politeness
Verdicts
Tutorial videos
Descripción
Sumario:The aim of this study is to investigate how/if phatic communication (Zuckerman, 2016) serves to foster the production of non-official verdicts (Austin, 1975; Labinaz; Sbisà, 2021; Locher; Watts, 2005; Miller, 2008) in YouTube tutorial videos. The data were collected in April and May 2020 among the most watched videos in the field of basic informational technology. The analysis followed the qualitative method, and aimed at identifying the resources linked to relational politeness and phatic language in the veredicts. Our results revealed that the verdicts were performed in these videos with the aim of legitimizing the information imparted, which was also done together with the resources associated with politeness and relational work. The role of phatic communication was also asserted in the data as a significant feature of non-official communication in the digital sphere.