The followers of democracy:: a study on the role of social networks in Barack Obama's campaign

The social networks had great importance for 2006‟s American elections. With the media historic evolution, also changed the communications paradigms, the elector‟s profile and the candidate‟s visibility gain, that get to exists in the online universe. Their images, before imposed by TV‟s unidirectio...

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Detalles Bibliográficos
Autores: Câmara, Alexandre, Porto, Ed
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2011
País:Brasil
Institución:Universidade Federal da Paraíba (UFPB)
Repositorio:Revista Culturas Midiáticas (Online)
Idioma:portugués
OAI Identifier:oai:periodicos.ufpb.br:article/11699
Acceso en línea:https://periodicos.ufpb.br/index.php/cm/article/view/11699
Access Level:acceso abierto
Palabra clave:Social Networks
American Elections
Twitter
Redes Sociales
Elecciones Americanas
Redes Sociais
Eleições Americanas
Descripción
Sumario:The social networks had great importance for 2006‟s American elections. With the media historic evolution, also changed the communications paradigms, the elector‟s profile and the candidate‟s visibility gain, that get to exists in the online universe. Their images, before imposed by TV‟s unidirectional discourse, travelled through the cyberspace in data and opinions shared among social actors mediated by few dispositive how the MySpace, the Facebook and the Twitter. In this article we attempt to investigate the social network‟s uses how a visibility instrument in the Barack Obama candidate‟s campaign.