Paradoxos em finanças: teoria moderna versus finanças comportamentais

This study discusses the Behavioral Finance, one of the most important and controversial innovations in finance, that confronts the traditionally accepted paradigm based on the Modern Finance Theory. Initially, a synthesis of potential problems of decision-making is carried through, with examples of...

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Detalles Bibliográficos
Autores: Kimura, Herbert, Basso, Leonardo Fernando Cruz, Krauter, Elizabeth
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2006
País:Brasil
Institución:Fundação Getulio Vargas (FGV)
Repositorio:Revista de Administração de Empresas
Idioma:portugués
OAI Identifier:oai:ojs.periodicos.fgv.br:article/37062
Acceso en línea:https://periodicos.fgv.br/rae/article/view/37062
Access Level:acceso abierto
Palabra clave:Behavioral finance
investor behavior
modern finance theory
expected utility theory
cognitive biases
Finanças comportamentais
comportamento do investidor
teoria moderna de finanças
teoria da utilidade
esperada
vieses cognitivos
Descripción
Sumario:This study discusses the Behavioral Finance, one of the most important and controversial innovations in finance, that confronts the traditionally accepted paradigm based on the Modern Finance Theory. Initially, a synthesis of potential problems of decision-making is carried through, with examples of some non-rational aspects that make up important paradoxes in finance. After a discussion of the prospect theory, the seminal experiments of Kahneman and Tversky are replicated in a Brazilian sample. Many situations that violate premises of the theory of the expected utility, base of the Modern Finance Theory, are presented. Empirical results show that evidences of many perception biases in decisionmaking are consistent, independently of aspects related with the evolution of the market and the culture or nationality of individuals. The separation between theory and practice in financial decisions suggests the Behavioral Finance as an alternative to explain attitudes of economic agents.