Exploring the evolution and future research on sustainability in franchising: a systematic review of the literature

The purpose is to analyze the evolution of knowledge of the sustainability–franchise relationship through a systematic literature review (SLR) for the period 2000–2023. This study focuses on an SLR of the sustainability–franchise relationship of 76 articles selected from the Web of Science and Scopu...

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Bibliographic Details
Authors: Calderón Monge, Esther, Huerta Zavala, Pilar Angélica
Format: article
Status:Published version
Publication Date:2025
Country:España
Institution:Universidad de Burgos (UBU)
Repository:Repositorio Institucional de la Universidad de Burgos (RIUBU)
OAI Identifier:oai:riubu.ubu.es:10259/11038
Online Access:https://hdl.handle.net/10259/11038
Access Level:Open access
Keyword:Franchise
Sustainability
Systematic review of the literature
Social
Environmental
Economic
Franquicias
Franchises (Retail trade)
Description
Summary:The purpose is to analyze the evolution of knowledge of the sustainability–franchise relationship through a systematic literature review (SLR) for the period 2000–2023. This study focuses on an SLR of the sustainability–franchise relationship of 76 articles selected from the Web of Science and Scopus databases. Sustainability in the field of franchising is still a nascent research topic, and existing studies have mainly focused on the social and economic dimensions, with the environmental dimension receiving less attention. The novelty of this work focuses on the analysis of the sustainability– franchise relationship, because sustainability has become a necessary strategy to ensure the long-term operation of the company and open investment opportunities, and because the franchise as a distribution channel participating in the value chain of companies and as a business model is not alien to sustainability.