Cita APA

Liu, A., Urquía Grande, M. E., Pilar, L. S., & Rodríguez López, Á. (2024). The power of play in microfinance: Examining the effect of gamification on customer relationship management performance.

Citación estilo Chicago

Liu, Aiping, María Elena Urquía Grande, López Sánchez Pilar, y Ángel Rodríguez López. The Power of Play in Microfinance: Examining the Effect of Gamification On Customer Relationship Management Performance. 2024.

Cita MLA

Liu, Aiping, María Elena Urquía Grande, López Sánchez Pilar, y Ángel Rodríguez López. The Power of Play in Microfinance: Examining the Effect of Gamification On Customer Relationship Management Performance. 2024.